If there’s one thing that we are great at here at ImageCo, it’s creating brand visuals and concepts, whether that is from scratch or revitalising old ones. Thats why so many brands across the UK contact us when they need a new brand creative right through from concept, to design, to installation, we can take care of it all. All we need is your brief.
That’s why Barnsley College got in touch with us regarding a visual re-brand of one of their main buildings, the UCB. By way of background, the University Campus Barnsley (UCB) is a place to for students to study Higher Education, providing an opportunity to achieve qualifications up to degree level in a small, friendly campus with affordable fees. The site has lots of facilities including a student-run café, IT communal areas and a Student’s Union breakout area. The brief was to design, produce and install exterior and interior signage that reflected the UCB logo in a colourful, user-friendly way and with a refreshed new concept.
One of our talented designers, Becca, created a bright geometric design using literature from the college and incorporated complementary pantone colours to enable the brand to carry through across multiple spaces within the building, making each of the departments obvious for students and staff alike.
In the communal and shared areas, Becca replicated this design in conjunction with the UCB logo. This meant that the entire building would coordinate and work together to create fresh, light areas with clean lines. The design and installation project included areas of the college such UCB café which required a new counter, wall and window graphics, the reception areas, hall ways, doors, stair cases and exterior signage. All of which we created using a brushed Dibond substrate in order to reflect the ‘sleek’ look the college wanted to achieve.
We tailor each of our projects according to the individual needs and expectations of our clients, and if we need to create a bespoke print run then we are more than equipped to oblige. Many of the items for UCB were bespoke; the exterior signs were created using brushed Dibond trays- a first for the new Zund cutting machine at Imageco! We also constructed custom made frames for the free standing totems in the reception area and bespoke pillar wraps. A massive well done to all involved with this project; we think it makes such a difference to the UCB building and look forward to working on more re-branding projects in the future.