The wind turbines were brought to life using rotating fan blades and we provided expert advice on the best products to use for the blades and came to the agreement to use Xanita board. Xanita is lightweight so it is great for mounting onto backboards and allows easy blade movement. Not only this, its sustainable properties complement Hark’s values.
Our specialist team created visual effects to be displayed on a hologram fan, with the key visual being Hark’s logo to really get their brand out there. There were a lot of technical components on this stand, but we didn’t allow for any malfunctions! We worked with Hark’s engineers on the pre-build to ensure all of the components were fine-tuned.
An interactive stand meant visitors were not just spectators but participants and could experience Hark and Dell’s technologies first-hand. The technology demo area required specialist attention; a podium had to be custom-built with the exact measurements of their hardware to create specific placeholders for each component. The embedded temperature monitors and vibration sensors allowed visitors to interact with Hark’s dashboard on a mounted screen in real-time. Delegates could even control the speed of the wind turbines!
“We love Imageco’s creativity. They’re continuously looking for cutting-edge solutions and materials to bring projects to life. All the interactive elements made for a unique experience for our visitors. We look forward to working with them again at our next exhibition.” Mike Jeffs, Chief Commercial Officer